The 1% Solution - Sell Your Home with Pro Guidance & Save Thousands
Why Work with a Professional?
Many homeowners consider selling their property on their own to save on commission fees. While this seems like a great way to cut costs, the reality is that selling a home is complex. Without professional guidance, you may encounter challenges that cost you time, money, and unnecessary stress. Here’s how working with a professional real estate agent at a 1% listing commission benefits you:
1. Save Time and Reduce Stress
Selling a home involves pricing strategies, marketing, buyer negotiations, contracts, legal paperwork, and coordination with title companies—all of which can be overwhelming if you’re unfamiliar with the process. A real estate professional handles these details so you don’t have to, allowing you to focus on your next move.
2. Maximize Your Sale Price
An experienced agent knows how to price your home strategically based on current market conditions, comparable sales, and buyer demand. Overpricing can lead to your home sitting on the market too long, while underpricing leaves money on the table. A pro ensures you get top dollar.
3. Professional Marketing & Exposure
Selling a home isn’t just about listing it online—it’s about standing out in a competitive market. A professional agent will:
- List your home on the MLS (Multiple Listing Service), making it visible to thousands of buyers.
- Use high-quality photos, virtual tours, and professional staging to attract serious buyers.
- Market your home through social media, digital ads, and real estate networks to drive more interest.
4. Skilled Negotiation & Smooth Closing
A real estate transaction can involve multiple rounds of negotiation, inspections, appraisal challenges, and legal paperwork. Having an experienced agent on your side ensures that:
- You negotiate the best possible deal on price, repairs, and closing terms.
- You avoid costly mistakes that could delay the sale or lead to legal issues.
- You have a smooth closing process, ensuring all paperwork is handled correctly.
Understanding the 1% Listing Commission Model
With traditional real estate commissions ranging from 5% to 6%, sellers typically pay both the listing agent and the buyer’s agent. However, with a 1% listing commission, you significantly reduce the cost of selling your home while still receiving full-service professional representation.
You only pay 1% for the listing side—this covers the agent who represents you, markets the home, and handles negotiations.
You still need to consider offering commission for the buyer’s agent, which is discussed below.
What About the Buyer's Agent Commission?
New NAR Rules & Buyer Commission Changes
The National Association of Realtors (NAR) has recently changed its policies, stating that buyers are now responsible for paying their own broker’s commission. While this means sellers are not required to pay for the buyer’s agent, in most transactions, sellers still choose to offer a commission to attract more buyers.
Should You Offer a Buyer's Agent Commission?
Although not mandatory, offering to pay for the buyer’s agent commission remains highly recommended and negotiable. Here’s why:
- More Buyer Interest – Most buyers still work with agents, and many expect the seller to cover this fee. If you don’t offer it, your home may attract fewer offers, limiting your pool of potential buyers.
- Competitive Advantage – If other sellers in your area are offering buyer commissions and you aren’t, your home could be overlooked in favor of similar listings that do.
- Smoother Transactions – A buyer's agent helps their client with financing, paperwork, and negotiations, ensuring a smoother, faster closing for both parties.
How Much Should You Offer?
Buyer’s agent commissions are negotiable, but they typically range from 2% to 3% of the sale price. Many sellers choose to offer a commission because it helps attract buyers and can lead to a higher overall sale price.
Final Thoughts: Sell Smart & Save Big
With the 1% listing model, you don’t have to choose between saving money and getting expert real estate guidance—you can have both. A professional real estate agent will help you sell quickly, efficiently, and at the best price while keeping more money in your pocket.
- Listing commission? Just 1%.
- Buyer’s agent commission? Optional, but highly recommended.
The result? A smooth, stress-free home sale that maximizes your profit.
If you’re ready to sell your home the smart way, connect with us today and start your journey toward a successful, low-cost sale!